Television personality/high-end jewelry designer, Lauren Bedford Russell of Showtime’s “The Real L Word” goes beyond fashion into the front line of political activism.
The accessory guru launched a brand new collection dubbed the Obama “FORWARD” bracelets inviting people to rock their political statement around their wrist and make a bold impression on culture and politics beyond fashion and trends.
The silver alloy Obama “Forward” bracelets were exclusively designed to endorse the Obama presidential campaign and its commitment to LGBT rights. 10 percent of proceeds are donated to the Barack Obama campaign.
At the helm of Lyon Fine Jewelry, Lauren’s goal is not only to stress the importance of accessorizing, but also to create statement pieces to spark conversations about important topical events such as the current race to the White House, and engage people to take action, stand up, speak up, shout out, make a statement to make a difference.
Blending fashion and politics is certainly nothing new. Many fashion icons spearheaded the concept of using clothing as a political tool, notably Jacqueline Kennedy. Likewise, Lauren Bedford Russell uses her creativity as a force for social change and a platform to promote “forward” thinking.
Russell isn’t only breaking the mold with her designs — she’s also using her jewelry to be in the vanguard of social and political activism, and vigorously champions causes that are close to her heart. Her civil right activism and philanthropic pursuits translated into her hugely popular Equality and Rock the Vote bracelets, which celebrities in the likes of Kelly Osborn, Adam Lambert, Jason Mraz, Sarah Michelle Gellar, Perez Hilton, Kevin Jonas, Cyndi Lauper, Judd Nelson, Wilmer Valderrama and Lance Bass (among many more) are rocking around their wrists.
With features on MTV’s Style, Curve Magazine, People.com, Coco Perez, Riviera Magazine, and more, LYON has quickly blossomed to become one of the hottest and most sought after jewelry lines in the country today, and is now certainly leading the forefront of innovation and design in jewelry.
Lauren Bedford Russell is the daughter of iconic economist Richard Russell whom for over 50 years wrote the legendary news letters about the stock market called the Dow Theory Letters; and the sister of accomplished actress Betsy Russell better known as “Jill Tuck,” the ex-wife of the Jigsaw Killer in the “Saw” movie saga.
With a degree in Business and Gemological studies as well as a year sketching for Ivanka Trump Fine Jewelry, she successfully launched her Lyon Fine Jewelry in 2011, which continues to set the standard in the world of luxury jewelry designing.